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How Union redefined onchain credit with a robust governance platform

How Union redefined onchain credit with a robust governance platform

How Union redefined onchain credit with a robust governance platform

Ultim Studio partnered with Union Finance to design their governance platform that complements their trust-based lending and borrowing dapp. During this second sprint with the Union team, we focused on creating an intuitive interface for onchain decision-making, building on the success of the initial MVP.

Jacob Shiach, CEO Union Finance

union.finance

“Had high expectations, and they still managed to go beyond that”

Jacob Shiach, CEO Union Finance

“Had high expectations, and they still managed to go beyond that”

Jacob Shiach, CEO Union Finance

union.finance

“Had high expectations, and they still managed to go beyond that”

Jacob Shiach, CEO Union Finance

“Had high expectations, and they still managed to go beyond that”

Goal

Union Finance aimed to enhance community involvement by creating a new governance platform. Our mission was to help Union enable their peer-to-peer lending participants to vote on proposals, ensuring transparency and trust within their ecosystem.

Challenge

The main challenge was designing a governance interface that was accessible to all users, despite the complexity of onchain voting. We needed to balance familiarity with traditional voting systems while avoiding the confusion that web3 offered to less experienced users.

Solution

In this second sprint, our team collaborated closely with Union Finance to craft a user-friendly governance platform. Key features include:

Among many things, our team discovered that:
  • Users didn’t understand concepts like default rate and interest rate

  • Users were confused on what the Quorum meant

  • When creating a proposal users didn’t understand the difference between “Onchain” and “Offchain” proposals

We solved these by:
  • Introducing tooltips next to each concept, making it clear to the user what it meant

  • Explaining that through an informative visual concept

  • Creating a clear distinction between the two options and clearly stating the benefits of choosing either option

After working together, Union Finance managed to:

  • Offered the team a better understanding on on how users were reacting to their new governance idea

  • Offered a clean and powerful design that solved their pain points

  • Delighted users through a strong UI

  • Gave the team a sense of ownership in the final outcome as a result of team effort

  • Earned users' loyalty by listening and implementing direct feedback

  • Created a base for expanding the product through a solid design system

🚀

Result driven

Save

months of guesswork by working

Book a call with

Andrei Ponivesc and let’s see how we can help your team today.

🚀

Result driven

Save

months of

guesswork by working

Book a call with

Andrei Ponivesc and let’s

see how we can how we can help your team today.

🚀

Result driven

Save

months of guesswork

by working

Book a call with

Andrei Ponivesc and let’s see how we can

help your team today.

🚀

Result driven

Save

months

of guesswork by working

Book a call with

Andrei Ponivesc

and let’s see how we can how we can help your team today.

© Ultim Studio 2026

© Ultim Studio 2026

© Ultim Studio 2026

© Ultim Studio 2026